Read Chapter 3 and view the required videos on PESTEL Analysis and the Five Forces Framework.
Select one of the cases from Part 2 of the Thompson (2022) textbook to analyze the six components of the Macro-Environment and the Five Forces Model.
For this assignment:
Prepare a brief PESTEL Analysis for your selected case from Part 2 of our Thompson (2022) text. You must address all six elements.
Prepare a brief Five Force Analysis as presented in our Thompson (2022) text for your selected case. Address all five forces.
Videos:
· PESTEL Analysis EXPLAINED
· Porter’s 5 Forces EXPLAINED | B2U | Business To You
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