Develop a social media campaign to bring awareness to hazardous alcohol consumption and/or alcohol abuse among a determined target population.

Define the problem among the target population
Research and gather data and statistics on alcohol use among the target population
Identify evidence-based practices used for the target population (See EBP matrix attachment).
Identify a social media platform for the campaign (ex. Facebook, Twitter, Youtube, Instagram, etc) and describe the rationale for the platform
Develop health promotional strategies targeted for the population
Describe how you plan to monitor the success of your campaign.

References:

Start with the learning resources in the classroom.
Locate 7-10 journal articles or book chapters related to your special population.
Use only scholarly, objective sources for your project. Peer-reviewed articles found in the UMGC Library databases are generally good sources. Web-based information such as Wikipedia and About.com and popular news outlets such as Time or Newsweek are NOT acceptable sources for this project.
If you are unclear as to whether a source is acceptable, contact the instructor or visit the UMGC Library’s page on locating and evaluating scholarly articles:
http://www.umgc.edu/library/database/articles.shtml#evaluatingcitations

Guidelines:

APA format and citation style: (http://sites.umgc.edu/library/libhow/apa_examples.cfm)
1500-2000 words
Title page and reference list
12 point font
Numbered pages
1″ margins
Double spaced

Evidence Based Practices for Treating Substance Use Disorders

Practice Population Drug Problem

Click on intervention title
for a detailed description.

Manual availability:

D = Download free from web

F = Free print copy (order)
$ = Cost to purchase print copy

N = No specific manual

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Cognitive and/or Behavioral
Interventions

12-Step Facilitation Therapy $6 X X X

Anger Management for Substance Abuse and
Mental Health Clients: Cognitive
Behavioral Therapy

F/D

X X

Behavioral Couples (Marital) Therapy F X X X X X X X X X

Behavioral Self-Control Training N X X X X

Behavioral Therapy for Adolescents N X X

Brief Alcohol Screening and Intervention for
College Students (BASICS): A Harm
Reduction Approach

$30

Brief Cognitive Behavioral Intervention for
Amphetamine Users

X X

Brief Intervention D X X X X X

Brief Marijuana Dependence Counseling
(BMDC)

F/D

X X

Brief Strategic Family Therapy (BSFT) D X X X X

Cannabis Youth Treatment F/D X X

Cognitive Behavioral Coping Skills Therapy $6 X X

Combined Behavioral & Nicotine
Replacement Therapy

F/D

http://lib.adai.washington.edu/dbtw-wpd/exec/dbtwpub.dll?BU=http%3A//lib.adai.washington.edu/ebpsearch.htm&TN=EBP&QY=Find+AccessNo=8&RF=Full+Display&DF=Full+Display&NP=3&RL=1&DL=0&XC=/dbtw-wpd/exec/dbtwpub.dll&AC=QBE_QUERY&CS=0

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http://lib.adai.washington.edu/dbtw-wpd/exec/dbtwpub.dll?BU=http%3A//lib.adai.washington.edu/ebpsearch.htm&TN=EBP&QY=Find+AccessNo=33&RF=Full+Display&DF=Full+Display&NP=3&RL=1&DL=0&XC=/dbtw-wpd/exec/dbtwpub.dll&AC=QBE_QUERY&CS=0

http://lib.adai.washington.edu/dbtw-wpd/exec/dbtwpub.dll?BU=http%3A//lib.adai.washington.edu/ebpsearch.htm&TN=EBP&QY=Find+AccessNo=6&RF=Full+Display&DF=Full+Display&NP=3&RL=1&DL=0&XC=/dbtw-wpd/exec/dbtwpub.dll&AC=QBE_QUERY&CS=0

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Practice Population Drug Problem

Click on intervention title
for a detailed description.

Manual availability:

D = Download free from web

F = Free print copy (order)
$ = Cost to purchase print copy

N = No specific manual

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Combined Scheduled Reduced Smoking &
Cognitive Behavioral Therapy

X X

Community Reinforcement Approach (CRA)
with Vouchers

X X X

Contingency Management (Without CRA) N X X X X X X X

Day Treatment with Abstinence
Contingencies and Vouchers

Dialectical Behavior Therapy N X X X X

Downward Spiral $20 X X X X

Family Support Network (FSN) for
Adolescent Cannabis Users

F/D

Group Drug Counseling for Cocaine
Addiction: The Collaborative Cocaine
Treatment Study Model

X X

Holistic Harm Reduction Program (HHRP+) D X X X X X X X

Individual Cognitive-Behavioral Therapy D X X X

Individual Drug Counseling to Treat Cocaine
Addiction

X X X

Lower-Cost Contingency Management N X X X X X

Matrix Intensive Outpatient Program for the
Treatment of Stimulant Abuse

$25-
$60

X X

Motivational Enhancement Therapy and
Cognitive Behavioral Therapy for Adolescent
Cannabis Users

F/D

http://lib.adai.washington.edu/dbtw-wpd/exec/dbtwpub.dll?BU=http%3A//lib.adai.washington.edu/ebpsearch.htm&TN=EBP&QY=Find+AccessNo=13&RF=Full+Display&DF=Full+Display&NP=3&RL=1&DL=0&XC=/dbtw-wpd/exec/dbtwpub.dll&AC=QBE_QUERY&CS=0

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Practice Population Drug Problem

Click on intervention title
for a detailed description.

Manual availability:

D = Download free from web

F = Free print copy (order)
$ = Cost to purchase print copy

N = No specific manual

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Motivational Enhancement Therapy (MET) for
Problem Drinkers

X X

Multidimensional Family Therapy (MDFT)

F/D

X X

Multisystemic Therapy (MST) $40 X X X

Node-Link Mapping: Mapping New Roads to
Recovery: Cognitive Enhancements to
Counseling

D/$15

X X

Relapse Prevention Therapy D X X X X X

Seeking Safety: A Psychotherapy for
Trauma/PTSD and Substance Abuse

D/$20

X X

X X X

X X

Supportive-Expressive Psychotherapy $27 X X X X X

Time Out! for Me: An Assertiveness and
Sexuality Workshop Specially Designed
for Women

D/$19

X X

Time Out! for Men: A Communications Skills
and Sexuality Workshop for Men

D/$19

Treating Tobacco Use and Dependence.
Clinical Practice Guideline

D/F

X X X X

X X X

Pharmacological Therapies*

Acamprosate (Campral) $6 X X

Buprenorphine (Suboxone and Subutex) F/D X X

Combined Behavioral & Nicotine
Replacement Therapy

F/D

http://lib.adai.washington.edu/dbtw-wpd/exec/dbtwpub.dll?BU=http%3A//lib.adai.washington.edu/ebpsearch.htm&TN=EBP&QY=Find+AccessNo=16&RF=Full+Display&DF=Full+Display&NP=3&RL=1&DL=0&XC=/dbtw-wpd/exec/dbtwpub.dll&AC=QBE_QUERY&CS=0

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Practice Population Drug Problem

Click on intervention title
for a detailed description.

Manual availability:

D = Download free from web

F = Free print copy (order)
$ = Cost to purchase print copy

N = No specific manual

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Methadone Maintenance Treatment N X X X X

Naltrexone (for Alcohol) $6 X X

Naltrexone (for Opiates) N X X X

*Washington State law requires that a behavioral therapy component is provided to patients receiving pharmacological therapies for substance use disorders.

CITATION: University of Washington Alcohol and Drug Abuse Institute. Evidence-Based Practices for Treating Substance Use Disorders: Matrix of Interventions, August 2006.
URL: http://adai.washington.edu/ebp/matrix.pdf

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