Find an example in the nonacademic business literature of a business research project that has damaged the reputation or returns of the business as a direct result of questionable or unethical research practices.
Describe the unethical practices involved and explain how these practices led to problems for the company.
Describe the actions you would take to avoid the recurrence of these problems if you were the director of research for this company and identify the specific business systems and practices you would implement.
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