Using the framework discussed in the background readings, critically analyze General Mills’ strategic choices

Using the framework discussed in the background readings, critically analyze General Mills’ strategic choices at the Corporate level (remember that “corporate” level is the very highest level of the organization, with lower levels being the “functional” and the “business” levels).

WEEK:

What are General Mills’ corporate-level strategies?

What generic Porter strategy does the company follow?

Are General Mills’ strategic choices aligned with the Porter generic strategy you believe the company follows?

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