a) Evaluate the role and evolving nature of information systems in a variety of dynamic business environments. b) Critically examine the impact of information systems on business decision-making. c) Critically analyse the role of information systems in facilitating business process re-engineering.

	ASSESSMENT BRIEF
Subject Code and Title		MGT609 Managing Information Systems
Assessment		Assessment 2: Case Study Report
Individual/Group		Individual
Length		1500 words (+/- 10%)
Learning Outcomes		a) Evaluate the role and evolving nature of information
		systems in a variety of dynamic business environments.
		b) Critically examine the impact of information systems
		on business decision-making.
		c) Critically analyse the role of information systems in
		facilitating business process re-engineering.
Submission		Due by 11:59pm AEST/AEDT Friday of Module 4.2 (Week
		8)
Weighting		30%
Total Marks		30 marks

Task Summary

Assessment 2 requires you to write a 1500-word report on the development and usage of Business Intelligence Systems (BIS) in a restaurant chain business. You are required to evaluate how a BIS may add value to a business, explain what sets a BIS apart from a normal information system with a reporting functionality, report the lessons and tips you learnt from developing and using BIS in the case study and critically discuss whether the decision recommended by a BIS should be trusted without reservation.

Context:

Business Intelligence Systems (BIS) play an integral role in the success of modern businesses. An understanding of their strategic role and the ability to critically examine the impact of BIS have on business decision-making are essential to information systems managers. In this Assessment, through a case study, you will demonstrate your understanding of BIS, its value-adding capacity in contemporary businesses, and your ability to manage and use BIS in a business context.

Instructions:

This assessment is based on a case study. You are required to first read and understand the below-mentioned case and write a report addressing a number of tasks listed below.

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The case is titled “The brain behind the big, bad burger and other tales of business intelligence”, which can be accessed from:

• Adapted from Case Study 12-2 in: Pearlson, Keri E., et al. (2016). Managing and Using

Information Systems: A Strategic Approach, 6th Edition, Wiley, 2016. ProQuest Ebook Central. Retrieved from https://www.cio.com/article/2439016/the-brain-behind-the-big– bad-burger-and-other-tales-of-business-intelligence.html.

Please note that there are two pages in this case study, and you need to read BOTH pages.

You are then required to write a 1500-word report addressing the following tasks:

• Survey the application of Business Intelligence System (BIS) in two (2) industries including restaurant chain industry and evaluate whether, if so how, a BIS can add value to the business in respective industry. In your evaluation for restaurant chain industry, use CKE as an example. Explain how a BIS is different from an information system with a reporting functionality.
• Discuss the lessons you learnt from developing and using BIS at CKE that you can use to advise other similar businesses.
• Discuss the barriers the owner of a business may face in rolling out a BIS for the management of the business. Discuss how solve the challenges.
• Critically discuss whether business should always trust the decisions made by a BIS. Discuss whether the introduction of Monster Thickburger is a good idea? If you do not think it is a good idea, discuss what other factors a BIS should consider or what input BIS should be fed so that it does not recommend such an idea.
• Make 2-3 recommendation with respect to rolling out and using BIS at CKE.

General Assesment Requirements:

Your report should include the following:

2. Title page: Subject code and name, assessment number, report title, assessment due date,word count (actual), student name, student ID, Torrens email address, learning facilitator. (Not included in the word count).
3. Executive summary: This section should include the purpose of the report, the problemincluding key issues considered and how they were investigated, your findings and recommendations. This section should be approximately three quarters of an A4 page but must not be longer than one (1) A4 page. Please be advised that no references are required in this section. (Not included in the word count).
4. Table of Contents: You require to list the report sections and sub-section using decimal You require to to include the main headings and subheadings with corresponding page numbers, using a format that makes the hierarchy of topics clear. Because you are including a ToC, the report pages should be numbered in the footer as follows: title page has no page number; and main text to have Arabic numerals commencing at 1. Create the ToC using MS Word’s ToC auto-generator rather than manually typing out the ToC. Instructions can be found here https://support.office.com/en-gb/article/Create- a-table-of-contents-or-update-a-table-of-contents-eb275189-b93e-4559-8dd9-c279457bfd72#__create_a_table.

Not included in the word count.

4. Introduction: In this section, please provide a brief description of the company as given in thecase scenario including any assumptions, a concise overview of the problem you have been

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asked to research, the main aims/purpose of the report, the objectives to be achieved by writing the report (include the tasks outlined in the case study) and how you investigated the problem. Provide an outline of the sections of the report at the end of this section. (approximately 200 words).

5. Body of the report: Please make sure touse appropriate headings in the body of the report.Ensure that you address the tasks listed in the case study scenario. Please Do NOT use generic words such as ‘Body, Body of the Report, Tasks’ as section headings. Create meaningful headings and subheadings that reflect the topic and content of your report. (Approximately 1000 words).
6. Conclusion: Restate the purpose of the report and key issues investigated and the relatedfindings based on your research and analysis. Explain the significance of your findings for addressing the problem stated in the case scenario and any limitations. State how your report has achieved its objectives and any future work to be considered. (Approximately 150 words).
7. Recommendation: Make 2-3 specific recommendations to the organisation in the case study.All recommendations must be based on the findings of the “Report” and must be actionable and well justified by utilising appropriate references. You should use dot points for the recommendations and each recommendation should start with an action verb. (Approximately 150 words).
8. References. Make sure to list all the used references not only within the report but also I ntheReferences list in an alphabetically order. Please make sure to check the APA 6^th Edition Referencing Style Guide for your information. Not included in the word count.
9. Appendices (Appendix A, Appendix B, …) if necessary.(Not included in the word count).

General Assessment Requirement:

• Incomprehensible submissions. Assessments provide the opportunity for students todemonstrate their knowledge and skills to achieve the required standard. To do this, assessment responses need to be both clear and easy to understand. If not, the University cannot determine that students have demonstrated their knowledge and skills. Assessments will, therefore, be marked accordingly including the potential for 0 (zero) marks where relevant.
• Case study. Assessment response must focus on the case study scenario given in the Task Any assessment items that do not address the case study scenario may be awarded 0 (zero) marks.
• Track changes. If you use Track Changes when writing your assessment, you must ensure thatthe submitted document is the final and correct version of the document. That is, if your submitted report contains Track Changes or Comments or any other editing marks it may be awarded 0 (zero) marks. It is your responsibility to submit the final and correct version of your report.
• Check with marking criteria. Before submitting your assessment, you should check it againstthe assessment criteria and the marking rubric included in this specification to ensure that you have satisfactorily addressed all the criteria that will be used to mark your submission.
• Academic language. All submissions should be thoroughly proof-read for spelling,typographical or grammatical errors before being submitted. Do not reply on the ‘spell-check’

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function in your word processing program. If, for example, ‘affect’ is substituted for ‘effect’, your program may not detect the error.

• It is essential that you use appropriate APA style for citing and referencing

research. Please see more information on referencing here http://library.laureate.net.au/research_skills/referencing

Submission Instructions:

• Means of submission. ALL students must submitONE Microsoft Word document (.doc or .docx) via the Assessment link in the main navigation menu in MGT609: Managing Information Systems. Physical copies/Email submissions are not accepted.
• No Zipped files. Students MUST NOT zip the Microsoft Word document and submit it as onesingle zip/compressed file.
• Complete and correct submission. Once Assessment are submitted, they are FINAL andtherefore cannot be modified. Please ensure that your submissions are final, correct (correct files in correct format) and complete before submitting on Blackboard.
• You are expected to begin this assessment when you begin the trimester, especially as you relate the learning activities (formative assessment) in the modules to this and the other (summative) assessments. Be sure to keep several drafts of your work as well as your notes and any sources you used to draw on in preparing your report.
• Students are responsible for keeping appropriate back-ups and drafts of their assignments and to submit the correct version.

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Learning Rubric: Assessment 2 Case Study Report

Assessment

Fail (Unacceptable)

Pass

Credit

Distinction

High Distinction

(Functional)

(Proficient)

(Advanced)

(Exceptional)

Attributes

0-49%

50-64%

65-74%

75 -84%

85-100%

Knowledge and

Limited understanding of

Knowledge or

Thorough knowledge or

Highly developed

A sophisticated

understanding

•   the role of BIS in

understanding of

understanding of

understanding of

understanding of

dynamic business

•   the role of BIS in

•   the role of BIS in dynamic

•   the role of BIS in

•   the role of BIS in

40%

environments;

dynamic business

business environments;

dynamic business

dynamic business

•   the impact of

environments;

•   the impact of

environments;

environments;

information systems

•   the impact of

information systems on

•   the impact of

•   the impact of

on business decision-

information systems on

business decision-

information systems on

information systems

making.

business decision-

making.

business decision-

on business decision-

Key components of the

making.

making.

making.

assignment are not

Resembles a recall or

Supports personal opinion

Discriminates between

Systematically and critically

addressed.

summary of key ideas.

and information

assertion of personal

discriminates between

substantiated by evidence

opinion and information

assertion of personal

Often confuses assertion of

from the research/course

substantiated by robust

opinion and information

personal opinion with

materials.

evidence from the

substantiated by robust

information substantiated

research/course materials

evidence from the

by evidence from the

Demonstrates a capacity to

and extended reading.

research/course materials

research/course materials.

explain and apply relevant

Well demonstrated capacity

and extended reading.

concepts.

to explain and apply

Mastery of concepts and

relevant concepts.

application to new

situations/further

learning.

 

 

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Analysis and application	Limited synthesis and	Demonstrated analysis and	Well-developed analysis and	Thoroughly developed and	Highly sophisticated and
with synthesis of new	analysis.	synthesis of new knowledge	synthesis with application of	creative analysis and	creative analysis, synthesis
knowledge	Limited	with application.	recommendations linked to	synthesis with application	of new with existing
20%		Shows the ability to	analysis/synthesis.	of pretested models and /	knowledge.
	application/recommendat			or independently	Strong application by way
	ions based upon analysis.	interpret relevant		developed models and
		information and literature.		justified recommendations	of pretested models and /
				linked to analysis/synthesis.	or independently
					developed models.
					Recommendations are
					clearly justified based on
					the analysis/synthesis.
					Applying knowledge to new
					situations/other cases.
Evaluation of	Limited understanding of	Resembles a recall or	Supports personal opinion	Discriminates between	Systematically and critically
	key concepts required to	summary of key ideas.	and information	assertion of personal	discriminates between
information selected to	support the case study.		substantiated by evidence	opinion and information	assertion of personal
support the case study	Confuses logic and	Often conflates/confuses	from the research/course	substantiated by robust	opinion and information
		assertion of personal	materials.	evidence from the	substantiated by robust
	emotion. Information	opinion with information		research/course materials	evidence from the
30%	taken from reliable	substantiated by evidence	Demonstrates a capacity to	and extended reading.	research/course materials
	sources but without a	from the research/course	explain and apply relevant	Well demonstrated capacity	and extended reading.
	coherent analysis or	materials.	concepts.
	synthesis.			to explain and apply	Information is taken from
	Viewpoints of experts are	Analysis and evaluation do	Identify logical flaws.	relevant concepts.	sources with a high level of
		not reflect expert	Questions viewpoints of	Viewpoint of experts are	interpretation/evaluation
	taken as fact with little	judgement, intellectual			to develop a
	questioning.	independence, rigor and	experts.	subject to questioning.	comprehensive critical
		adaptability.		Analysis and evaluation	analysis or synthesis.
					Exhibits intellectual
				reflect growing judgement,
					independence, rigor, good

 

 

 

MGT609_Assessment 2 Brief.Docx Page 6 of 7

 

				intellectual independence,	judgement and
				rigor and adaptability.	adaptability.
Correct citation of key	Demonstrates	Demonstrates use of	Demonstrates use of credible	Demonstrates use of good	Demonstrates use of high-
resources and evidence	inconsistent use of good	credible and relevant	resources to support and	quality, credible and	quality, credible and
	quality, credible and	resources to support and	develop ideas.	relevant resources to	relevant resources to
10%	relevant resources to	develop ideas, but these		support and develop	support and develop
	support and develop ideas	are not always explicit or		arguments and statements.	arguments and position
		well developed.		Show evidence of wide	statements.
					Show evidence of wide
				scope within the
				organisation for sourcing	scope within and without
				evidence.	the organisation for
					sourcing evidence.

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