Explore in detail the potential positive and negative effects of social media use amid a disaster on the accounting profession. Explore and holistically answer the primary question of the study, the below sub-questions will naturally arise:
1. How have accountants been using social media, and for how long?
2. For what purpose and in what context is social media used by accountants in the performance of their formal functions?
3. How have accountants used social media during the coronavirus pandemic, and what effects has it had on the accounting profession?
4. How does the use of social media use in normal times by accountants compare with the use of social media by accountants during a crisis?
