Course:
Module: Business Plan Formulation and Implementation
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Assignment Title: Business Plan Formulation
Assignment Type: Formal Report
Word Limit: 3000 words (+/- 300)
Weighting: 100%
Issue Date:13.12.2021
Submission Date: 10.01.2022
Feedback Date: 24.01.2022
Issued by: Dr. Christos Lemonakis
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Plagiarism:
When submitting work for assessment, students should be aware of the InterActive/Canvas guidance and regulations in concerning plagiarism. All submissions should be your own, original work.
You must submit an electronic copy of your work. Your submission will be electronically checked.
Learner declaration
I certify that the work submitted for this assignment is my own and research sources are fully acknowledged.
Student signature: Date:
Harvard Referencing:
The Harvard Referencing System must be used. The Wikipedia, UKEssays.com or similar websites must not be used or referenced in your work.
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Introduction:
This assignment gives you the opportunity to prepare a business plan for a firm of your choice.
You need to elaborate a thorough decision-making framework and to provide a report.
You are required to write a formal business report that covers the assessments tasks set out below. The individual performance and grading are according to BSBI’s grading criteria where additional marks will be awarded for possible connection of your answers.
Assignment Tasks (weights in brackets):
1. Discuss the nature of Information required at different stages in formulation of a business plan/project report.
[Weight: 25%]
2. Critically highlight the common errors noticed in project formulation and ways to avoid them.
[Weight: 25%]
3. You are starting a small manufacturing unit; give an outline of your business plan.
[Weight: 50%]
Learning Outcomes:
LO1 Critically evaluate and analyze the concepts of Business environment analysis (LO1)
LO2 Analyze and synthesize the element of the industry background (LO2)
LO3 Critically enhance to the market analysis (LO3)
LO4 Evaluate the use of Strategic Planning for running a business (LO4)
Assessment Criteria: Weighting 100%
Written Report: 3,000 words
GUIDANCE ON ASSESSMENT
All materials must be properly referenced under Harvard conventions. The length required is 3,000 words with tasks equally weighted. The writing style should be formal academic / report writing style with in-text referencing to support your comments and observations. Originality, quality of argument and good structure are required. The report should demonstrate sound understanding and ability to apply knowledge and theory in subject context with additional marks being awarded for juxtaposition and insight of issues.
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Grading Criteria
Grading 70%+100 60-69% 50-59% 0 -49% Fail
Criteria
Generic skills: Comprehensive and Well-structured Good report in most Very poor report
communication and correctly structured report which follows aspects but suffers which is incorrectly
presentation. assessment. Style appropriate format from variations in structured and
of writing is very but some aspects of quality and the contains major errors
fluent and develops layout and layout contains and omissions. Style
a coherent and referencing could some inadequacies. of writing is
logical argument. be improved. Style Style of writing is descriptive, lacks
Excellent of writing is fairly satisfactory. coherence and
referencing. fluent. Good Referencing needs fluency. Poor
referencing. improving. referencing.
Knowledge & Demonstrates Wide range of Good range of Very poor range of
Understanding excellent knowledge knowledge knowledge knowledge, research
of theory and demonstrated and demonstrated but and interpretation of
provides critical evidence of good with some room for information that is
theoretical understanding of improvement. Some subjective and lacks
underpinning. Very the topic. understanding conceptual
good interpretations Ability to interpret displayed of the coherence. There is
and summarising of and summarise topic. no clear identification,
main themes. succinctly. Summary and understanding or
interpretation are interpretation of main
satisfactory. themes.
Analysis Excellent use of Very good use of Use of theory and Very poor use of
theoretical and the theoretical and concepts limited in theory and very little
conceptual models conceptual models scope and depth but application of core
to guide analysis with good critical relevant. Application concepts.
linked with a critical discussion. Has could be improved Very little or limited
discussion of main applied a range of and there is a analysis and
themes. analytical skills with tendency towards evaluation in relation
Has demonstrated greater description rather to fundamental
an ability to independence and than application of principles and
discriminate in the understanding of concepts. business practise.
use of more more abstract data
abstract concepts or concepts.
and techniques.
Application of Logical presentation Very good account Good account of Very poor account of
relevant theory to of themes with of main themes with main themes with main themes with
business concepts appropriate sound application. some attempt at little or no application
examples being Good attempt at application. Limited between models and
demonstrated. applying models to evidence of argument.
Models have been the argument. Fairly synthesis.
clearly applied to good attempt at
the argument. synthesising the
salient points.
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