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MBA Assignment: What Employers Want Analysis & Future Success Action Plan Portfolio

Assignment Format

CW2 Portfolio of Tasks: What Employers Want Analysis AND Future Success Action Plan

Coursework Submission:

Deadline: 9th August 2025

Assessment Criteria

Learning Outcomes: Knowledge and Understanding assessed in this assignment:

  • Identify and evaluate gaps in knowledge, skills, and competence, linking to insights regarding one’s personal and professional development agenda, based on sound data and experience.
  • Critically engage with theories, models and ideas that inform an understanding of professional practice, including those related to ethics, individual and corporate behaviours, diversity, sustainability and social responsibility.

Learning Outcomes: Skills and Attributes assessed in this assignment:

  • Reflect on the enhancement of professional practice, using analytical tools and techniques such as SWOT and STARR.
  • Synthesize the knowledge, skills and behaviours required for a management career in a chosen field.
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Transformational Opportunities:

E.g., Use LinkedIn Learning to improve skills

  • Develop and use reflective skills to identify transformational experiences
  • Develop STARR examples that can be used for job application and interviews
  • Develop a plan for personal, career and professional development post-graduation

Feedback /Marking criteria for this Assignment

Performance will be assessed using HBS Grading Criteria (Rubric)

Detailed Brief for Individual Assignment

Assignment Title: Portfolio of Tasks: ‘What employers want’ analysis and a Future Success Action Plan

Description of the assignment, task, content, and structure:

PART A: ‘What Employers Want’ – a reflective analysis of 5 key skills, based on your career research and self-assessment, with STARR examples (around 300 words each for each skill, so approximately 1,500 words in total) to demonstrate your experience.

PART B: A Future Success Personal Action plan (equivalent to 500 words), relating to your personal, professional and career development, looking ahead to 3 to 5 years from MBA graduation

Detailed Instructions

PART A: ‘What Employers Want’ – a reflective analysis of 5 key skills, based on your career research and self-assessment, with STARR examples (of approximately 300 words each) to demonstrate your experience.

  1. Use the template provided for this task on the assignment information page. Identify the industry/role you aspire to progress into.
  2. Look at the list of core skills in column 1 of the table and identify at least 5 that you think are most relevant to your chosen field and career (using your research from CW1 to help you). For each of your chosen skills, use your research to identify one or two more detailed requirements relating this skill to your chosen field/industry. Add some brief points on these under ‘field specific requirements’ in Column 1 (for each skill you have chosen) to tailor the requirements to your specific field/role.
  3. Now, rate your current experience (column 2) relating to the requirements of this skill: circle the number that most accurately represents your current skill level: 1=no experience; 2=some experience, below average; 3=some experience, above average; 4 = very experienced
  4. Using the STARR format (see below), write brief examples of your experience that demonstrate your current skill level for each of the areas you have chosen. These examples could be from your MBA studies (column 3) or, ideally, your own work experience (column 4).
  5. Consider the gaps in your skill level and identify ways in which you might gain more experience (column 5).

Be honest with yourself when completing this grid so that you can generate actions from this task to feed into your Future Success Action Plan. This is particularly important in recruitment activities as employers want concrete evidence of your knowledge, skills or behaviours and will not recruit you if you cannot provide it.

Examples should ideally be no more than 2 years old and must have a conclusion (i.e. not be an ongoing situation).

You are expected to write approximately 300 words for each of the 5 core skills. As STARR examples are useful for responding to interview questions it is better to be succinct and focussed in your responses, so we do NOT expect more than 300 words per skill.

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PART B:

A Future Success Personal Action plan (equivalent to 500 words), relating to your personal, professional and career development, looking ahead 3 to 5 years from MBA graduation.

You should develop a Future Success Action Plan (equivalent to 500 words) outlining your specific goals relating to your career, and your personal and professional development, detailing the required actions to achieve them.

Use the template available on the assignment information page to set three or four goals, looking ahead 3 to 5 years from graduation, with associated actions. Your goals and actions must be Specific, Measurable, Action Oriented, Realistic and Timebound (SMART).

Specific guidance for your Action Plan:

  1. Use the template provided for this task on the assignment information page. The template headings are as follows:
Goal: what do I want to achieve and why? Actions: what steps do I need to take? Target dates: when will I do this by? What external resources / support do I need? Success criteria: how will I know I have been successful? Progress so far: what have I done already to move forward?
  1. Identify three or four goals, looking ahead 3 to 5 years from the end of your MBA
  2. Your goals should include personal development of skills and confidence as well as career aspirations and professional development. A rationale should be provided for each goal – your research findings from Coursework 1 and/or your identified skills gaps in PART A of Coursework 2 will help you here.
  3. Make sure your goals are SMART (Specific, Measurable, Action Oriented, Realistic and Time Bound):

Each goal should be broken down into at least three specific and measurable actions required to achieve it, along with realistic deadlines.

  1. Be concise and clear – bullet points are a good way of writing an action plan, do not write in essay style or long sentences.

Academic Integrity, Plagiarism and Essay Mills

  • For all references use Cite it Right Harvard style.
  • Unauthorised use of artificially generated material (AI) in researching or presenting material for an assessment is an academic misconduct offence if you use AI tools in producing your assessment unless the use of AI tools is expressly permitted. However, even if expressly permitted, where you do not declare that you have used an artificial intelligence tool(s) in the production of your assessment, or you are dishonest about the extent to which such tools have been used, you will have committed academic misconduct.
WHAT EMPLOYERS WANT ANALYSIS & ACTION PLAN PART A: What Employers Want Analysis PART B: Future Success Action Plan
Task details What Employers Want Analysis – Research to identify what employers in your chosen field or industry are looking for in their employees, together with analysis of the student’s own experience and skills against these requirements, providing specific examples of how the requirements are met (using the STARR format) and an analysis showing how you might fill any gaps Future Success Action Plan – Development of SMART goals and actions arising from module tasks and consequent reflection. At least 5 goals, with at least 3 specific and measurable actions. Goals relate to personal, professional and career development.
Marks 50 50
90-100 Outstanding
Outstanding level of discussion/analysis/critical evaluation & reflection and outstanding STARR examples. Highly developed/focused work, with outstanding levels of reflection and self-awareness. Very clearly identifies the personal significance of the learning/experience and plans for future development based on their reflections. Impressive awareness of personal/professional transformation. All elements of the brief are addressed to an outstanding level.
Outstanding Future Success Action Plan. Outstanding presentation and structure using appropriate template. No grammatical/spelling errors. All aspects of the brief are addressed to an outstanding level. Impressive choice and range of appropriate content. Highly relevant goals and specific actions directly linked with conclusions drawn from reflective analysis. Outstanding coverage of personal, professional and career development goals. Concisely documented, outstanding use of SMART
80-89 Excellent
Excellent level of discussion/analysis/ critical evaluation & reflection and highly developed STARR examples. Very well developed/focused work, with excellent levels of reflection and self-awareness. Clearly identifies the personal significance of the learning/experience and/or plans for future development based on their reflections. Awareness of personal/professional transformation. All elements of the brief are addressed to an excellent level.
Excellent Future Success Action Plan. Excellent presentation and structure using appropriate template. All aspects of the brief are addressed to an excellent level. Excellent choice and range of appropriate content. Highly relevant goals and specific actions directly linked with conclusions drawn from reflective analysis. Excellent coverage of personal, professional and career development goals. Concisely documented, Excellent use of SMART
70-79 Very Good
Very good level of discussion/analysis/ critical evaluation & reflection and developed STARR examples with in-built reflection. A few less relevant ideas/points or would benefit from further development. Identifies the personal significance of the learning/experience and recognises some areas for future development. Some awareness of personal/transformation. Most elements of the brief are addressed to a very good level.
Very good Future Success Action Plan. Very good presentation and structure using an appropriate template with few grammatical errors and spelling mistakes. Most aspects of the brief are addressed to a very good level. Very good choice and range of appropriate content. Relevant goals and specific actions with links to conclusions drawn from reflective analysis. Very good coverage of personal, professional and career development goals. Concisely documented, Very good use of SMART in most cases.
60-69 Good
Well-developed work, with good levels of reflection and self-awareness and relevant STARR examples. Good level of reflection but more ideas/points could be addressed or developed further. Identifies aspects of the learning/experience which have personal meaning/significance but need to explore this more fully. Some acknowledgement of future development/application of learning. Limited awareness of transformation. Most elements of the brief are addressed to a good level.
Good Future Success Action Plan. Good presentation and structure using an appropriate template. Writing is mainly good and any spelling &/or grammatical errors seldom impede understanding. Most aspects of the brief are addressed to a good level. Good choice and range of appropriate content. Mostly relevant goals and specific actions with links to conclusions drawn from reflective analysis. Includes personal, professional and career development goals. Good use of SMART in most cases. Could be more specific/measurable and concise.
50 – 59 Clear Pass
Satisfactory level of discussion/analysis/critical evaluation, with some evidence reflection and self-awareness. Satisfactory evidence of reflection but STARR examples largely superficial. Identifies some learning but with limited awareness of personal significance or broader understanding of the learning/experience. Limited or no focus on future development based on reflections. Addresses most of the brief. May not have used an appropriate template. Some errors/omissions in content. See CASE with feedback
Satisfactory Future Success Action Plan. Presentation not always clear and has grammatical &/or spelling errors. May not have used an appropriate template. Addresses most of the brief. Some errors/omissions in content. Some relevant goals and actions. Could be more directly linked to conclusions drawn from reflective analysis. Goals could be extended to include personal, professional and career development goals. Satisfactory use of SMART. Should be more specific/measurable and concise.
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40-49 Marginal Fail
Weak: Limited evidence of discussion/analysis/critical evaluation. Limited evidence of reflection and use of STARR. Weak presentation with many spelling &/or grammatical errors and the required template not used. Limited content/muddled understanding of the brief. Must see CASE with feedback
Weak Future Success Action Plan. Weak presentation with many spelling &/or grammatical errors and required template not used. Limited content/muddled understanding of the brief. Goals and actions not relevant or not linked to conclusions drawn from reflective analysis. Weak use of SMART and/or template not used correctly. Does not meet all the learning outcomes.
20 – 39 Clear Fail
Inadequate: Lacking / inadequate level of discussion/ analysis/critical evaluation & reflection. Descriptive. In appropriate style and lacking in relevant content. Does not follow the brief. Inadequate use of STARR and template. Does not meet all the learning outcomes. Must see CASE with feedback
Inadequate Future Success Action Plan. Inappropriate style and lacking in relevant content. Does not follow the brief. No useful goals and actions Inadequate use of SMART and template. Does not meet all the learning outcomes.
0 – 19 Little or Nothing of merit
Nothing of merit: Unsatisfactory level of discussion/analysis/critical evaluation & reflection. No What Employers Want analysis. Does not meet the learning outcomes. Must see CASE with feedback
Nothing of merit: No future success plan. Does not meet the learning outcomes.

 

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MBA Assignment: What Employers Want Analysis & Future Success Action Plan Portfolio
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