Continuing with the marketing plan you developed for the Midterm Assessment, complete it with according with the topics discussed in class during the 2nd part of the course with following points (but not exclusively) About a chipboard Distribution Channels: Markets with direct sales (if any) Markets with distributors (if any) Markets with agents (if any) Pricing Strategy:

Continuing with the marketing plan you developed for the Midterm Assessment, complete it with according with the topics discussed in class during the 2^nd part of the course with following points (but not exclusively)

About a chipboard

1. Distribution Channels:

   • Markets with direct sales (if any)

   • Markets with distributors (if any)

   • Markets with agents (if any)

2. Pricing Strategy:

   • Pricing strategies per channel

   • Take a product and show how should you fix the price according the channel

3. Communication Strategy

   • Business Magazines

   • Trade Shows

   • Digital Tools

4. Any other factor you consider key for your marketing plan

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