For the activity, you will:
• Learn the basics of constructing the content and communication of a pitch for a venture idea
• Consider the importance of understanding the expectations and motivations of your audience
• Assess the amount of research and thought that goes into effective communication of a business opportunity
You will present your idea or an existing idea. The presentation is a modified slide deck using the following organization (does not include a traction or financials slide):
Slide 1: Title
Slide 2: Company Purpose/Description
Slide 3: The Problem / Need
Slide 4: The Solution
Slide 5: Why Now?
Slide 6: Market Opportunity
Slide 7: Getting Customers
Slide 8: Competitor Analysis & Differentiation
Slide 9: Team
Slide 10: Call to Action
Each slide is worth 2.5 points. Submit a PPTX or pdf file as your submission.
Before you start, consider the following questions:
• Can anyone describe what the product or service is and how it works?
• Who is the target audience and what is the problem that is being solved?
• Is this a good opportunity? why?
• Are there any contextual factors that lead you to believe that this is a good opportunity?
• How is the product unique or different from the competition and other alternatives?
• How does the company plan to make money?
• Do the skills of the team match the needs of the business?
• What resources are required to launch the business?
• What did you think of how the information will be communicated?
Do you not have an idea? – that is fine – I have some options for your pitch – you must choose one of the following: 1) a revolutionary toilet plunger 2) a revolutionary way to reuse fingernail and toenail clippings 3) sushi scented tissue paper
