DATCB/565 Competency 1 Assessment and Rubric Course Title: Data Analysis and Business Analytics Assessment Title: Competency 1 Assessment Points: 100 Assignment Directions Read the scenario, part 1, part 2, and the rubric before beginning your assignment.Scenario Pastas R Us, Inc. is a fast-casual restaurant chain specializing in noodle-based dishes, soups, and salads. Since its inception, the business development team has favored opening new restaurants in areas (within a 3-mile radius) that satisfy the following demographic conditions: Median age between 25 and 45 years old Household median income above national average At least 15% college-educated adult population Last year, the marketing department rolled out a loyalty card strategy to increase sales. Under this program, customers present their loyalty card when paying for their orders and receive some free food after making 10 purchases. The company has collected data from its 74 restaurants to track important variables such as average sales per customer, year-on-year sales growth, sales per sq. ft., loyalty card usage as a percentage of sales, and others. A key metric of financial performance in the restaurant industry is annual sales per sq. ft. For example, if a 1,200 sq. ft. restaurant recorded $2 million in sales last year, then it sold $1,667 […]
