| BACKGROUND INTRODUCTION |
Select a research topic of your choice based on a business issue and design a research proposal for this topic. The topic should be agreed with your Lecturer at least 4 weeks before submission date. This proposal should not exceed 2500words. (+/- 10%)
| TASK |
Based on the selected topic, you are required to:
- Develop a research question and an appropriate set of research objectives
- Justify the choice of research topic including the background and context of the research
- Develop a critical literature review of the research topic
- Design a research methodology based on the topic selected. This would require you to develop a research design and justify your choice as appropriate. Your research design should include the following:
Research Philosophy (e.g., positivism, interpretivism, realism and/or pragmatism)
Research Approach (inductive or deductive)
Research strategy
- Discuss and justify the data collection methods – type of data, sampling method and target group
- Discuss the data analysis procedure to be adopted
- Discuss the possible ethical issues that need to be considered in this research
- Discuss the methods by which you would ensure that the research was both valid and reliable
- Discuss any possible limitations to this research
- Provide a research plan (timescale)
- Support with relevant references (Harvard format)
In your data collection and data analysis section, discuss how you would collect primary data through the use of one or a combination of methods of data collection methods e.g. questionnaire, interview, focus groups, observation, etc., and how you would analyse this data. If you intend to conduct your research by using secondary data you will discuss the sources to be used, why those sources have been selected, their suitability, the challenges facing the secondary data researcher and the ethical issues involved in that approach.
