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C11OE Operations Management
Task:
This individual report will allow you to evaluate contemporary topics in OM and make recommendations for your client.
Your client is a manufacturing company (Dog Global Manufacturing) who make a wide range of pet care products (across pet care, toys and food which includes health food supplements) and have recently appointed a new Managing Director (MD) to modernise the operation. The company is looking to make significant investments in the operation to better allow it to compete in the modern marketplace as there have been issues with quality, is reliant on plastics and chemicals for manufacturing, and the current technology within the operation is a mix of old legacy systems and excel spreadsheets.
The new MD is dynamic and aware that the pet care market continues to experience significant growth. The pet care market was estimated to have a value of over $232 billion US dollars in 2020 (gminsights.com, 2021). This growth has been further fuelled by the COVID-19 pandemic in terms of spending and changing attitudes – pets as companions/members of the family during lockdowns, so health and wellbeing of pets is important, which is supported by more disposable income spend . There is scope in a range of areas to modernise ‘ways of working’ but the MD in their initial research has identified two key areas of interest:
Sustainable Operations
Given the ongoing pressures of Covid-19 and continued supply chain disruption, the MD and their staff do not have the capacity to do research to inform their new strategy, so they have appointed the CCS Consultancy to report on this. You task for this assessment is to provide a business report for the CCS Consultancy Management Team on one of the two areas above. The report is expected to engage with academic literature and contemporary sources to provide:
• Context setting of the global pet care market
• Define the relevance of the research topic to contemporary operations management
• Consideration of best practices and limitations
• Provide realistic recommendations on how the chosen area of research can be implemented to support operations management at Dog Manufacturing
This report is to be 2500 words, contains a minimum of 15 references and is worth 60% of your overall grade. Formatting style should be ‘Arial’, 12pt and 1.5 line spacing. The language used must be third person, formal, so therefore presented in an academic style. Word count excludes front page, contents page, references (in text and end list) as well as tables and figures. No appendices are permitted. Going over the word limit beyond the already noted exclusions will result in penalties being applied.
Submission of Coursework:
An electronic Word file of your coursework MUST be submitted to the correct Turnitin link for your campus (via the Assessment area on Canvas). Turnitin will be used as the actual date stamp of submission. No hard copy of your work is required. The Turnitin box will allow one final submission only. You must use HW Canvas resources to ensure your work is properly referenced in HW Harvard and free from plagiarism.
C11OE Operations Management
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