Scenario
You are the manager of a software development team working on new applications for your company, Optimum Way Development, Inc. Your director has called for all development teams to submit product briefs detailing their current projects. The director plans to share the most promising product briefs with clients at an upcoming meeting. You have software design documents for two potential projects.
Directions
You must choose one of the potential products and use the information contained in the technical specification document to create your product brief. The brief is intended to explain the new application to potential clients. (Use the personas created for the 2-1 Milestone as the audience for this project.) You should highlight the features that will appeal to clients and persuade them to purchase the new application. Your brief should include the following:
- An explanation of the features and functions of the product
- Clear definitions of technical terms and concepts that are relevant to communicating the product capabilities
- An explanation of the benefits of using the product within an organization
- Graphics that support or clarify technical information concerning the product
- Appropriate language for the intended audience
What to Submit
To complete this project, you must submit the following:
Product Brief with Graphics
This assignment must be 500 to 1,000 words in length and should include at least two graphics that help clarify technical concepts. Any references must be cited in APA format.
Supporting Materials
The following resource(s) may help support your work on the project:
Resource: Software Design Documents
Use one of these software design documents as the basis for your product brief.
Website: Webopedia
This website gives definitions of several technology terms. You can use this website to assist with defining terminology in the software design documents.
Website: What Is a Product Brief and Why Is It Important?
This website explains the components of a product brief and why it is important. Although you do not need to follow the suggested suggestions exactly, this may act as a starting point for structuring your assignment.
Shapiro Library Resource: APA Style
This Shapiro Library guide goes over the basics of APA-style formatting and citations.
This product is aimed at both consumer level and business level customers. The product tentatively named “DataNanny” is a data tracker isolation product. DataNanny will work to isolate you and your personal/corporate data from being collected and sold online. Unlike other products that work in isolation or on an app-by-app basis, DataNanny will be app-independent and multi-device aware. It will achieve a totally isolated “environment” for its users ensuring them of completely untracked usage of all of their personal computing devices (phones, tablets, and laptops/desktops). DataNanny, however, requires total buy-in. Users, both individual and corporate, must install and run DataNanny on all of their devices for the product to be functional. If any single device is omitted, the blocking of data will not be functional. You can not dam a river if the dam has holes in it. DataNanny will function using a central server facility that will coordinate all tracking blockers installed on your devices. All data requests will be routed through DataNanny, which will be constructed to function as a proxy server for your devices. This will allow DataNanny to filter all network requests for data and allow only those requests that have been deemed “safe.” The technical challenge for DataNanny’s proxy server is speed. Users will only tolerate a moderate amount of delay in page loading and data transfer rates before they begin to lose faith in the value of anonymity. DataNanny will provide a logging and notification system, where users can see what requests have been made and which of those have been blocked or allowed. Users will be able to challenge a blocked or allowed request. Challenged requests will initially be reviewed by an AI, and all requests with a certainty level below 85% will be directed to an evaluation team to determine why the user needs the request to be allowed. A user’s request will take no more than 24 hours to resolve. Further research will be needed to determine the AI inputs appropriate to satisfy a minimum 95% success rate with challenged requests. All software will be written in Swift due to speed constraints. If management determines that this makes recruitment difficult, the language can be changed to C++. S/W Project 2: This project is the next-generation social networking platform designed to replace Facebook and YouTube called 1Latte. Its design begins with security, fairness, and data privacy as guiding principles. Users will be allowed to either create their own content filters, use one of our pre-fabbed content filters, or run without any filter at all. Since it is a system not intended to be held hostage by advertisers, it will use the fee-for-service model at the cost of 1Latte per month ($2.95). The filter-driven model is designed to eliminate the news/media bubbles that have formed in recent years around certain content platforms. Content filters will be ranked, based upon a “distribution” model, to try to ensure that filters don’t create or encourage bubbles. Users will be ranked for reputation using a system similar to the StackOverflow
user ranking system. Users will be able to see the ranking for their filters and the ranking of all users and their posts alongside all content presented on the platform.This is an attempt to allow users to stay aware of the “truthiness” of any item that they are reading. All advertising will be marked as advertising using a simple graphical UI indication, such as a special color or border around all paid content. (Graphic design to be determined at a later time.) Initial deployment will be web-based, adhering to all current World Wide Web standards as defined by the W3C. An app-based deployment will be considered later as long as the designers can implement it in such a way as to prevent the current “walled garden” problem that exists with current social media platforms. All users will be able to see, download, and clear all data collected by us in the running and maintenance of iLatte. The only exception to this rule is the user ranking system. Users will be able to see the anonymized data that created their ranking, but not be able to download or delete this information as this would allow users to “game the system.” User messaging will be designed to use a modern open encrypted method, so as not to lock users into a “walled garden” by forcing them to use our messaging product. This will allow external non-1Latte users to communicate with our users, thus encouraging them to “join the fold” at their own pace and also not pay a penalty for leaving. Since all of our users’ content will be downloadable, a user wishing to leave will not be forced to stay because we are holding their data hostage.
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