Entrepreneurship Capstone Project

 

 

 

Entrepreneurship is defined as a process of launching, developing and running a new business.
It begins as a small venture and continues to grow into a large corporate firm. Traditionally,
an entrepreneur is someone who takes a lot of risks to reap rewards for the services or products
that are offered.
You are required to draw up a comprehensive strategic plan (Business Plan) for an
entrepreneurial venture that you have identified.
The project report must have the following components:
1. A description of the organisation, including the mission and long term objectives.
2. A description of the industry in which the organisation operates including a competitive
analysis and identification of key success factors.
3. A detailed SWOT analysis for the organisation.
4. Identification of and evaluation of potential growth strategies.
5. A detailed business plan.

 

 

 

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