6032MKT Global Marketing CW2 Assignment Brief 2025/26 | Coventry University 6032MKT Assignment Task This is an individual assignment. In the lifecycle of a business, expansion into international markets is a critical strategic decision that requires thorough analysis. For this assignment, you will assume the role of a marketing consultant for one of the following UK-based plant-based food companies (THIS, The Meatless Farm or Planty). Your task […]




