ASSIGNMENT TASK: Assuming the role of a Business Enterprise Manager, you are tasked with researching and proposing a digital innovation which will drive business growth. You will present your idea as an infographic and incorporate wider academic reading. Choose ONE of the following organisations (1-3) and address the following tasks (A-F): InterContinental Hotels Group Tesco Jaguar Land Rover A.Situational Analysis – Conduct a SWOT and […]




