Paragraph 1
Show your knowledge of what SWOT analysis means and why it is useful
Paragraph 2
- Give background on the first company
- Give at least 2 Strengths of the company – use 6 mark answer structure
One strength is ………………………………
“From the research”………………………………..
“Because of this”……………………………………
“ This will lead to”……………………………………
- Give at least 2 Weaknesses of the company – use 6 mark answer structure
One Weakness is ………………………………
“From the research”………………………………..
“Because of this”……………………………………
“ This will lead to”……………………………………
- Give at least 2 Opportunities for the company – use 6 mark answer structure
One Opportunity is ………………………………
“From the research”………………………………..
“Because of this”……………………………………
“ This will lead to”……………………………………
- Give at least 2 Threats to the company – use 6 mark answer structure
One Threat is ………………………………
“From the research”………………………………..
“Because of this”……………………………………
“ This will lead to”……………………………………
- In Conclusion I think SWOT is useful/not useful because ……..
“The main reason is
“ I recommend”……………………. (2 or 3 recommendations)
“In the short term”…………………….
“In the long term”……………………..
“This may depend on”…………………………….
Paragraph 3
- Give background on the second company
- Give at least 2 Strengths of the company – use 6 mark answer structure
One strength is ………………………………
“From the research”………………………………..
“Because of this”……………………………………
“ This will lead to”……………………………………
- Give at least 2 Weaknesses of the company – use 6 mark answer structure
One Weakness is ………………………………
“From the research”………………………………..
“Because of this”……………………………………
“ This will lead to”……………………………………
- Give At least 2 Opportunities for the company – use 6 mark answer structure
One Opportunity is ………………………………
“From the research”………………………………..
“Because of this”……………………………………
“ This will lead to”……………………………………
- Give at least 2 Threats to the company – use 6 mark answer structure
One Threat is ………………………………
“From the research”………………………………..
“Because of this”……………………………………
“ This will lead to”……………………………………
- In Conclusion I think SWOT is useful/not useful ……..
“The main reason is
“ I recommend”……………………. (2 or 3 recommendations)
“In the short term”…………………….
“In the long term”……………………..
“This may depend on”…………………………….
