Market Potential and Sales Forecasting
Description
Review the video and required article for this week and write a post include 3 specific insights you gained from the video and article. Use at least one peer-reviewed, scholarly journal as a supporting source for your post.
You may use the peer-reviewed article that is listed for the required readings if you like. The post should be between 250 and 500 words.
Read Article in Academy of Strategic Management Journal: A Comparative Analysis of Small Business Orientation by Ogbari, Ibidunni, Ogunnaike, Olokundun, and Amaihian
Video Link:
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